What is your initial reaction to the title of this blog post? I thought it was daft… until I read the complete post by Susan Cramm on June 25, 2008 on her Harvard Business Blog: Having IT Your Way.
Here is an excerpt from her blog post:
Over the past decade, IT organizations have worked
If you want existing clients to like you as much as possible and even more so prospective clients then use proper names in conversation. Now there’s PROOF if you need it.
Most probable reasons you may not be using proper names in conversations:
I am asked frequently why some lawyers create such amazing rapport with their clients. Much of this stems from the art of the first impression . The first client interaction is more about not making a bad impression than it is making a good one.
Here are 7 first client interaction blunders that virtually guarantee
(Click on image to see original enlarged version)
I was fascinated by this piece at the Consumerist: How To Beat The Stock Market: Buy Companies With High Customer Satisfaction Scores
If the same phenomenon occurs in the legal profession, there would be a tremendous return on investment from enhancing client satisfaction.
The story is that
