Most lawyers are reluctant to show empathy and caring because they feel it will make them look weak or too personal. Nothing could be further from the truth. Empathy and caring can be demonstrated in an assertive way. For example, a lawyer can say, “I can see how frustrated you are at the actions taken by the other side, and I think you’re very much entitled to those feelings. I think you have every right to pursue your position aggressively and I will do everything in my power to get you what I believe you deserve.” (Qualifications can follow from there to manage expectations, but you get the idea.)
A blog post by Ilina Rejeva entitled How Can Empathy Help You Differentiate Your Law Firm? published at LegalTrek argues that empathy can be a strong differentiator. I agree, and I encourage you to read the article.
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