Please link to my original post regarding the Microsoft Live Meeting of David Maister – if you are involved in the senior management of your firm, you should use the link at that post for a complimentary registration.
May 2005
Writing Law Firm Ads – Art or Science
What if you could:
boost… the response rate to direct-mail campaigns from 0.9% to 5.4%
If you think it’s all “gut feel”, read this Forbes bit called Reengineer That Ad
Food for thought: In the legal profession, we don’t like risk and we don’t like failure. The irony is that until we are prepared to…
Day Brightener at The Common Scold
A picture is worth a thousand sermons. So Monica Bay hits another one out of the park.
“Intel can be a totally successful company without ever hiring another American”
This is a quote of Craig Barrett, the chief executive of Intel, in three time Pullitzer Prize winner Thomas L. Friedman’s column in the New York Times yesterday.
Friedman goes on to say that
“[Intel] can now hire the best brain talent “wherever it resides.”
Food for thought: After you read Friedman’s full article,…
Cravath, Swaine & Moore should have hired Carl Sagan
Law.Com boasts ’40 Under 40′: Achievements and Influence. What would you expect from Cravath other than their 39 year old entrant, Faiza Saeed, boasting Mergers and acquisitions in the “billions” with a “B”.
When it comes to handling transactions, don’t talk to Faiza Saeed in millions of dollars, or even billions. Talk in hundreds
…
Ignore Blogs and Blogging – they are inconsequential
Blogs are a great big zero and you shouldn’t waste your time. After all, only a few people on the fringe even look at them. Yes, Senior Partners, Managing Partners, Executive Directors, Department Heads, Practice Group Heads, CMO’s, CIO’s, “C whatever O’s”, insert your faces deep into the sand, “ostrich-style”, for blogs are a passing…
Law Firms and Fantasies
Fantasies, Dreams & Goals
A fantasy is something you love to think about but you don’t expect to happen. A dream is something you believe might happen, some day. A goal is something you’re committed to make happen, supported by an action plan you are implementing. (from today’s One Sentence Journal by Larry Anderson)…
Leading the Canadian Law Firm in the 21st Century
Canadians: Mark your Calendars now and plan to attend this exciting inaugural Canadian Bar Association (CBA) event from September 15-17, 2005 in Halifax.
Intense competition, rapid technological change, demanding expectations of clients and changing attitudes of lawyers and staff are realities in the operation of today’s law firms. As a leader, your priority is…
Seth Godin takes us to 1827: Brownian Motion
Take a look; Seth may be onto something – he may have indeed offered us a way of referring to the behavior of some of the members of most law firms. Besides, I love physics and the use of its principles as metaphors for things that are otherwise extremely hard to describe.
The Massacre of Frank Sinatra’s Reputation
Exhibit One:
Count out 70,000 of your crispest $50 bills for me – I need you to have $3.5 million in cash ready by the time you finish reading this so you will know first hand how big a briefcase you’d need and how heavy that briefcase would be… so you’ll know whether you could…

