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Want to Influence Others? Tell Them a Story

By Gerry Riskin on May 27, 2014
Posted in Law Firm Client Service, Law Firm Communications, Law Firm Leadership, Law Firm Management, Law Firm Marketing, Law Firm Public Relations, Law Firm Social Media, Law Firm Strategy

HPR

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“Recent research from Carnegie-Mellon University indicates that our unconscious minds actually make better decisions when left alone to deal with complex issues.” – Nick Morgan, communications consultant, president and founder of Public Words

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According to communications expert Nick Morgan, merely presenting data is no way to convince people of anything – no…

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