If you share the love/hate relationship that my Edge International colleagues and I have toward PowerPoint, you will appreciate the post of marketing genius Seth Godin on the subject. head.gif He alludes to a comparison between Bill Gates and Steve Jobs and how they use PowerPoint. (For the record, Steve does not use PowerPoint at all but rather Keynote, available only on Apples. However, the points on the differing use of this medium remain perfectly valid.) complexity_bill_1.jpg Check it out: Worth 1,000 bullet points PUNCHLINE: You will have occasion to use PowerPoint or Keynote in your business development efforts, especially in live responses to RFP’s. If you want to win, simplicity is the key and it has no better teacher than Steve Jobs.

Do you remember the “suggestion box” from the bricks and mortar days? Well, let me introduce you to the virtual suggestion box. 200_suggestion_box_for_web.jpg One of the coolest attributes of the virtual suggestion box that the wooden ones could not achieve is their accessibility to clients as well as members of staff. (I have permission to share this idea that comes from a very high quality wholesale insurance brokerage firm, and client) — THANK YOU California-based Brown & Riding!)

If you already know the answer to this question, then you probably revere the man. BWM_Small.jpg The humble answer to “Who is Bruce Marcus” can be found at his website. You may know hime from his latest books: Competing For Capital Cover red.JPG.jpg Client at the Core Cover red.JPG.jpg Perhaps to best describe him, I might liken him to another mere mortal: EINST05.JPG PUNCHLINE: Bruce has been around a while but unlike some much younger consultants for whom a birthday is just one more year of doing the same thing, for Bruce a year is more thinking, more creating , more challenging, more encouraging, and even more humanity. udi1.gif Visit his newsletter regularly — you’ll be glad you did! (The Marcus Letter)

AdamSmithHardWorkingBanner868x150.jpg Bruce MacEwen mentioned his attendance at our global Edge International meeting in London last weekend (see his post Dateline London). What his modesty prevents him from telling you is that his own presentation was “killer”. His inspired ideas have already found their way into a discussion with a large network of European law firms (earlier today in London). The idea proposed by Bruce called for the use of private blogs and wikis behind a firewall. Why not allow blog technology to intuitively drive knowledge capturing and why not let wikis create private knowledge repositories. (I don’t plan to discuss his ideas in detail — besides, he’d explain it much better than I could anyway.) Suffice to say that at Edge, we think his ideas “rock”.) If our client likes the concept, we’ll see if Bruce will collaborate in creating a preliminary model and help us demonstrate it. From there, who knows… Collaboration in the blogosphere is now going well beyond the theoretical — “Ideas into action”

Instruction manual for winning bet after bet: 1) Print a wallet-sized copy of this photograph. 9551ac7c-7eed-4a16-a48f-ab93a53791a3.jpg 2) Laminate it – this has to look good after many many viewings. 3) Wait until a colleague from your law firm finishes their 2nd beer at your after-work watering hole. 4) Tell them if they can correctly guess the origin of the photograph you will give them $10 if they guess wrong, they give you $5. 5) Recite their choices: a) An S & M porn site b) A Lawyer’s Bio in a major law firm c) A Kidnap Victim 6) Listen to their guess. If they guess “b” laugh uncontrollably falling into but not hurting the person on the other side of you after a full 10 – 15 seconds of laughter, appearing to try to get control of your speech again, tell them you normally don’t do this but you will give them another chance 7) As they guess “a” or “c”, pull out this page (printed and in your pocket) and when they ask who the heck dwf is, show them this page. 8) Collect your $10 9) Repeat until wealthy. (Thanks to Roll on Friday – they do have some good moments.)

AdamSmithHardWorkingBanner868x150.jpg In his post today, Jury Duty Down; London Up, Bruce MacEwen (Adam Smith Esq.) references our invitation to have him join our Edge International meeting in London later this month. Apparently he narrowly escaped jury duty which may have deprived us of his presence and, I am certain, invaluable contributions. We will welcome any feedback that Bruce offers so, in a way, he will be serving jury duty after all, albeit for us. What really has me worried is the last four words of his post:

Stay tuned for photos

Yikes, I hope he means for the London pedestrian sites and museums and NOT our martini (truth serum) enhanced debriefing sessions.

london_joy128.jpg Joy London of excited utterances has done a masterful job of reporting on a reference to Robert Cialdini’s six factors of influence: (1) Reciprocation, (2) Consistency, (3) Social proof, (4) Liking, (5) Authority, and (6) Scarcity by Knowledge Management presenter, Browning Marean III, partner at DLA Piper Rudnick Gray Cary. Robert B. Cialdini’s Influence: The Psychology of Persuasion, 1993 has been a favorite within our Edge International group for a long time. Joy’s post is a solid report on Browning presentation which constitutes a refreshing addition to the Knowledge Management landscape. Managing Partners, Executive Committe members and Practice Group Leaders should take a close look. Joy, thank you for this valuable report.

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The Smorgasbord Effect. Our choices are like a smorgasbord at a restaurant, so many, that we try to take a little of each and thus overload our plates. We need to return to the restaurant model, where we make a deliberate choice, and then enjoy a fixed amount of food. It has been noted by someone that we are often afraid to make deliberate choices because we realize that every choice precludes others. If we take the mountain road, we cannot drive by the lake along the valley road as well. So some people put off making a decision (like getting married) just to keep their options open. Others simply try to say “Yes” to everything. “Yes, I’ll have some of this and some of that and some of that, and, Oh look, I must have some of that, too.”

This is from Jim Calloway’s Law Practice Tips Blog, in particular, a great post called Just Too Busy which brings us via Robert Harris, this and seven more thoughts about why we are so busy. Jim Calloway says: “These points are very brief so you do have time to read them.” He’s right.

Frothy frappé. Wholesome yogurt and granola parfait. Positively gourmet eggplant, red pepper and ricotta on herbed focaccia. Where? inside one of New Jersey’s largest law firms, Lowenstein Sandler. images-9.jpg Fastforward: Maybe we complicate things too much… who would of thought that motivation was so simply Pavlovian.

“Food is an enjoyable part of the day,” said Michael Rodburg, the firm’s managing director. “You spend much of your waking hours in your working environment, and it shouldn’t feel so institutional.”

Check out: The power of food

(Voice of Rod Serling) Let me take you to a world where everything is different from what you now know… a world where your imagination is liberated as in childhood, except now with your acquired maturity and knowledge you ride your ideas at the speed of light to the delight of your firm and your clients alike… welcome to Larry Bodine’s portal and perhaps the most imaginative story, that’s true, that I have every read. Mary_Kay_Ziniewicz135.jpg What magic does this woman weave? Read for yourself, and if you are dissapointed, please tell me why… (make a sandwich — refresh your beverage) …and now, a mysterious man, dressed in black, hands you an envelope